The processing score reflects 31 ingredients, including artificial colors, MSG, preservatives, plus 3 more we flag. The nutrition score reflects high total fat.
Nutrition Highlights
Nutrient Alerts
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* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
Ingredients
24 listed · 7 flagged for reviewCORN, VEGETABLE OIL (SUNFLOWER, CORN, AND/OR CANOLA OIL), PAPRIKA, SPICES (INCLUDING CHIPOTLE CHILI PEPPER), SUGAR, SALT, BROWN SUGAR, CHOCOLATE LIQUOR, MONOSODIUM GLUTAMATE, COCOA POWDER (PROCESSED WITH ALKALI), MALTODEXTRIN (MADE FROM CORN), BUTTER (CREAM, SALT), GARLIC POWDER, ONION POWDER, CITRIC ACID, YEAST EXTRACT, SKIM MILK, NATURAL FLAVOR (INCLUDING NATURAL BACON TYPE FLAVOR AND NATURAL SMOKE FLAVOR), MODIFIED CORN STARCH, RED 40, YELLOW 6, BLUE 1, YELLOW 6 LAKE, BLUE 2 LAKE, MILK PROTEIN CONCENTRATE, DISODIUM INOSINATE, DISODIUM GUANYLATE, SODIUM BENZOATE.
Listed in source order (heaviest first). Select any ingredient to see its category bucket and other products that contain it.
Why Does This Score Ultra-Processed?
In our analysis, Chips scores Ultra-Processed. That classification is shaped by ingredients commonly associated with ultra-processed foods:
- Modified Starches (Modified Corn Starch): Chemical modification is a hallmark of UPF.
- Artificial Colors (Red 40, Yellow 6, Blue 1, Yellow 6 Lake, Blue 2 Lake): Synthetic colors are definitive UPF markers.
- Chemical Preservatives (Sodium Benzoate): Synthetic preservatives are UPF indicators.
- Processed Fruit Products (Chocolate Liquor, Cocoa Powder (Processed With Alkali)): Concentrates and extracts indicate significant processing.
- Natural Flavors (Monosodium Glutamate, Natural Flavor (Including Natural Bacon Type Flavor And Natural Smoke Flavor)): Despite being natural, these are highly processed extracts.
Within Chips & Crisps, this product is more processed than about 85% of the 10,682 products we've analyzed.
Processing classification reflects ingredient and additive analysis, not a judgment of any product's safety, quality, or healthfulness.
What These Ingredients Tell Us
We group Chips' ingredients into ingredient categories and note how each relates to food processing. The notes below describe the category, not this specific product's formulation.
- Processed Dairy IngredientsUPF marker
In this product: Milk Protein Concentrate.
Isolated proteins and modified ingredients indicate UPF.
- Flavor EnhancersUPF marker
In this product: Disodium Inosinate, Disodium Guanylate.
Industrial flavor enhancement common in UPF.
- Vegetable OilsProcessing indicator
In this product: Vegetable Oil (Sunflower, Corn, And/Or Canola Oil).
Natural oils are minimally processed, hydrogenated oils indicate UPF.
- Sugars & Natural SweetenersProcessing indicator
In this product: Sugar, Brown Sugar, Maltodextrin (Made From Corn).
Natural sugars acceptable in moderation, excessive amounts indicate UPF.
- Salt & SodiumProcessing indicator
In this product: Salt.
Basic preservative, but high amounts indicate processing.
- Food AcidsProcessing indicator
In this product: Citric Acid.
Common in both traditional and industrial foods.
- Industrial FermentationProcessing indicator
In this product: Yeast Extract.
Industrial fermentation for additive production.
This product is part of our wider analysis. It features in our Doritos vs Tostitos and Doritos vs Lay's comparisons. You can also see how it fits our Doritos explainer.
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Less Processed Alternatives
Same category, with lower Processing Scores.
Aloha Edibles, Lotus Root Chips
Less processed (Minimally Processed), higher nutrition score

Baked Crunchy Simply Banana Chips, Banana
Bare
Less processed (Minimally Processed), higher nutrition score

Carrot Organic Chips, Carrot
Nature's Promise
Less processed (Minimally Processed), higher nutrition score

Cassava
Tio Jorge
Less processed (Minimally Processed)
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About our scores and this content
Processing and Nutrition Scores reflect the ingredient lists and nutrient data we observe; they are our analysis, not absolute measures of health. Read the full methodology. This information is provided for general nutrition education and is not medical, health, or dietary advice. Product formulations change often, so check the actual label before purchasing, and consult a registered dietitian or your physician for personal guidance.
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