Cereal
Processing Score
12.2Ultra-Processed
02.55.08.010+
Nutrition Score
3.5/10Fair
The processing score reflects 24 ingredients, including artificial colors, preservatives and natural flavoring. The nutrition score reflects high sugar.
Nutrition Highlights
Little Or No Cholesterol ListedGood Protein SourceGood Fiber Source
Nutrient Alerts
High Sugar
Data Updated
Oct 18, 2026
UPC
038000285479
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Nutrition Facts
Serving size38 g
Amount per serving
Calories
140
% Daily Value*
Total Fat 0g
0%
Saturated Fat 0g
0%
Trans Fat 0g
Cholesterol 0mg
0%
Sodium 190mg
8%
Total Carbohydrate 33g
12%
Dietary Fiber <1g
4%
Total Sugars 13g
Includes 12g Added Sugars
24%
Protein 2g
Vitamin D 68mcg
340%
Calcium 0mg
0%
Iron 6.3mg
35%
Potassium 40mg
1%
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
Ingredients
22 listed · 7 flagged for reviewMILLED CORN, SUGAR, CORN FLOUR BLEND (WHOLE GRAIN YELLOW CORN FLOUR, DEGERMINATED YELLOW CORN FLOUR), MALT FLAVOR, SALT, WHEAT FLOUR, WHOLE GRAIN OAT FLOUR, OAT FIBER, NATURAL FLAVOR, SOLUBLE CORN FIBER, CALCIUM CARBONATE, BLUE 1, RED 40, YELLOW 6, BHT FOR FRESHNESS. VITAMINS AND MINERALS: IRON (FERRIC PHOSPHATE), NIACINAMIDE, VITAMIN B6, VITAMIN B2, VITAMIN B, FOLIC ACID, VITAMIN D3, VITAMIN B12.
Listed in source order (heaviest first). Select any ingredient to see its category bucket and other products that contain it.
Why Does This Score Ultra-Processed?
In our analysis, Cereal scores Ultra-Processed. That classification is shaped by ingredients commonly associated with ultra-processed foods:
- Artificial Colors (Blue 1, Red 40, Yellow 6): Synthetic colors are definitive UPF markers.
- Natural Flavors (Natural Flavor): Despite being natural, these are highly processed extracts.
Within Breakfast Cereal, this product is more processed than about 77% of the 9,419 products we've analyzed.
Processing classification reflects ingredient and additive analysis, not a judgment of any product's safety, quality, or healthfulness.
What These Ingredients Tell Us
We group Cereal's ingredients into ingredient categories and note how each relates to food processing. The notes below describe the category, not this specific product's formulation.
- Sugars & Natural SweetenersProcessing indicator
In this product: Sugar.
Natural sugars acceptable in moderation, excessive amounts indicate UPF.
- Salt & SodiumProcessing indicator
In this product: Salt.
Basic preservative, but high amounts indicate processing.
- MineralsProcessing indicator
In this product: Calcium Carbonate, Bht For Freshness. Vitamins And Minerals: Iron (Ferric Phosphate).
Added minerals often compensate for processing.
- Synthetic VitaminsProcessing indicator
In this product: Niacinamide, Vitamin B6, Vitamin B2, Vitamin B, and 3 more.
Fortification often compensates for processing losses.
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Less Processed Alternatives
Same category, with lower Processing Scores.
100% All Natural Cereal
Wolff's
1.07.0
Less processed (Minimally Processed), higher nutrition score
100% Natural Old Fashioned Oatmeal
1.010.0
Less processed (Minimally Processed), higher nutrition score
100% Natural Quick Oats
1.010.0
Less processed (Minimally Processed), higher nutrition score
100% Natural Rolled Quick Oats
1.010.0
Less processed (Minimally Processed), higher nutrition score
Similar Products
Same category, at a similar Processing level.
Brown Sugar & Maple Flavored Instant Oatmeal, Brown Sugar & Maple
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Maple Brown Butter Flavored Steel-Cut Rolled Oatmeal with Pecan & Molasses, Maple Brown Butter
Private Selection
5.35.0
Maple Pecan Granola, Maple Pecan
Great Value
5.35.5
About our scores and this content
Processing and Nutrition Scores reflect the ingredient lists and nutrient data we observe; they are our analysis, not absolute measures of health. Read the full methodology. This information is provided for general nutrition education and is not medical, health, or dietary advice. Product formulations change often, so check the actual label before purchasing, and consult a registered dietitian or your physician for personal guidance.
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