Fruity Pebbles 100% Whey Isolate Protein Powder, Fruity Pebbles

Why Does This Score Ultra-Processed?

In our analysis, Fruity Pebbles 100% Whey Isolate Protein Powder, Fruity Pebbles scores Ultra-Processed. That classification is shaped by ingredients commonly associated with ultra-processed foods:

• Artificial Flavors (Natural And Artificial Flavors. Less Than 1% Of: Edible Glitter (Gum Arabic, Fd&C Red 3, Fd&C Red 40, Fd&C Blue 1, Fd&C Yellow 5)): Synthetic flavors indicate industrial food production.
• Artificial Sweeteners (Sucralose): Synthetic sweeteners are definitive UPF markers.
• Processed Dairy Ingredients (Hydrolyzed Whey Protein Isolate, Whey Protein Isolate): Isolated proteins and modified ingredients indicate UPF.
• Emulsifiers (Soy Lecithin): Industrial emulsifiers indicate UPF.

Within Protein Shakes & Meal Replacements, this product is more processed than about 46% of the 2,287 products we've analyzed.

Processing classification reflects ingredient and additive analysis, not a judgment of any product's safety, quality, or healthfulness.

What These Ingredients Tell Us

We group Fruity Pebbles 100% Whey Isolate Protein Powder, Fruity Pebbles' ingredients into ingredient categories and note how each relates to food processing. The notes below describe the category, not this specific product's formulation.

Salt & SodiumProcessing indicator

In this product: Salt.

Basic preservative, but high amounts indicate processing.

Sugars & Natural SweetenersProcessing indicator

In this product: Steviol Glycosides (Stevia).

Natural sugars acceptable in moderation, excessive amounts indicate UPF.