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Processing Score
12.2Ultra-Processed
Nutrition Score
5/10Good

The processing score reflects 21 ingredients, including artificial colors, ingredients listed as artificial, modified ingredients, plus 3 more we flag. No nutrient exceeds our high thresholds.

Nutrition Highlights

Little Or No Cholesterol Listed
Color Cups Cookies & Crackers
Data Updated
Oct 18, 2026
UPC
072092024189
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Nutrition Facts
Serving size5 g
Amount per serving
Calories
20
% Daily Value*
Total Fat 0g
0%
Saturated Fat 0g
0%
Trans Fat 0g
Cholesterol 0mg
0%
Sodium 5mg
0%
Total Carbohydrate 4g
1%
Dietary Fiber 0g
0%
Total Sugars 0g
Protein 0g
Calcium 0mg
0%
Iron 0.4mg
2%
Potassium 10mg
0%

* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.

Ingredients

9 listed · 5 flagged for review

ENRICHED WHEAT FLOUR (CONTAINS NIACIN, REDUCED IRON, THIAMINE MONONITRATE, RIBOFLAVIN, FOLIC ACID), TAPIOCA FLOUR, SUGAR, VEGETABLE OIL SHORTENING (SOYBEAN OIL OR CANOLA OIL, MODIFIED PALM OIL, SOY LECITHIN), LEAVENING (SODIUM BICARBONATE, AMMONIUM BICARBONATE), SALT, NATURAL FLAVOR, ANNATTO (VEGETABLE COLOR), BLUE 1, RED 3.

Listed in source order (heaviest first). Select any ingredient to see its category bucket and other products that contain it.

Why Does This Score Ultra-Processed?

In our analysis, Color Cups scores Ultra-Processed. That classification is shaped by ingredients commonly associated with ultra-processed foods:

  • Artificial Colors (Blue 1, Red 3): Synthetic colors are definitive UPF markers.
  • Natural Flavors (Natural Flavor): Despite being natural, these are highly processed extracts.

Within Cookies & Crackers, this product is more processed than about 51% of the 18,630 products we've analyzed.

Processing classification reflects ingredient and additive analysis, not a judgment of any product's safety, quality, or healthfulness.

What These Ingredients Tell Us

We group Color Cups' ingredients into ingredient categories and note how each relates to food processing. The notes below describe the category, not this specific product's formulation.

Sugars & Natural SweetenersProcessing indicator

In this product: Sugar.

Natural sugars acceptable in moderation, excessive amounts indicate UPF.

Vegetable OilsProcessing indicator

In this product: Vegetable Oil Shortening (Soybean Oil Or Canola Oil, Modified Palm Oil, Soy Lecithin).

Natural oils are minimally processed, hydrogenated oils indicate UPF.

Food Bases & AlkalisProcessing indicator

In this product: Leavening (Sodium Bicarbonate, Ammonium Bicarbonate).

Common in baking, excessive use indicates processing.

Salt & SodiumProcessing indicator

In this product: Salt.

Basic preservative, but high amounts indicate processing.

Natural ColorsProcessing indicator

In this product: Annatto (Vegetable Color).

Natural sources but still indicate processing.

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Avoiding Wheat Or Soy?

This product lists wheat and soy in its ingredients. Ketzal, our iPhone app, tracks these and other allergens and ingredients on your Avoid List. Download Ketzal to set up your own Avoid List and get an alert when a product you scan contains something on it.

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The Avoid List box in Ketzal, naming wheat and milk ingredients

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