Birthday Cake Bars

Why Does This Score Ultra-Processed?

In our analysis, Birthday Cake Bars scores Ultra-Processed. That classification is shaped by ingredients commonly associated with ultra-processed foods:

• Artificial Sweeteners (Sucralose): Synthetic sweeteners are definitive UPF markers.
• Plant Proteins (Soy Protein Nuggets (Soy Protein Isolate, Tapioca Starch, Salt)): Isolated proteins require extensive industrial processing.
• Sugar Alcohols (Maltitol): Modified sweeteners common in diet UPF products.
• Processed Dairy Ingredients (Soy Protein Isolate): Isolated proteins and modified ingredients indicate UPF.
• Emulsifiers (Glycerin): Industrial emulsifiers indicate UPF.

Within Snack & Energy Bars, this product is more processed than about 65% of the 8,001 products we've analyzed.

Processing classification reflects ingredient and additive analysis, not a judgment of any product's safety, quality, or healthfulness.

What These Ingredients Tell Us

We group Birthday Cake Bars' ingredients into ingredient categories and note how each relates to food processing. The notes below describe the category, not this specific product's formulation.

Stabilizers & GumsUPF marker

In this product: Gum Arabic; Less Than 2% Of: Natural Flavors.

Industrial stabilizers common in UPF.

Sugars & Natural SweetenersProcessing indicator

In this product: Yogurt Flavored Coating (Lactitol, Fractionated Palm Kernel Oil, Polydextrose, Nonfat Yogurt Powder [Cultured Nonfat Milk], Calcium Caseinate, Titanium Dioxide, Soy Lecithin, Lactic Acid Powder [Modified Corn Starch, Lactic Acid], Monoglycerides, Acesulfame Potassium, Vanilla Extract), Marshmallow (Maltitol, Palm Kernel Oil, Corn Maltodextrin, Egg Whites, Glycerin, Titanium Dioxide, Soy Lecithin, Salt, Natural And Artificial Flavors), Maltodextrin, Sprinkle (Sugar, Corn Starch, Palm Oil And Palm Kernel Oil, Sunflower Lecithin, Confectioner'S Glaze, Carnauba Wax Colored With Curcumin, Turmeric, Annato, Beet Juice, Vegetable Juices, Beta-Carotene, Dextrin, Maltodextrin And Sodium Bicarbonate).

Natural sugars acceptable in moderation, excessive amounts indicate UPF.

Vegetable OilsProcessing indicator

In this product: Palm Kernel Oil, High Oleic Safflower Oil.

Natural oils are minimally processed, hydrogenated oils indicate UPF.

Synthetic VitaminsProcessing indicator

In this product: Salt. Vitamin And Mineral Blend (Calcium Phosphate, Ascorbic Acid [Vit. C], Magnesium Oxide, Dl-Alpha-Tocopheryl Acetate [Vit. E], Niacinamide [Vit. B3], Zinc Oxide, Calcium Pantothenate [Vit. B5], Ferrous Fumarate [Iron], Pyridoxine Hydrochloride [Vit. B6], Vitamin A Palmitate, Riboflavin [Vit. B2], Thiamine Mononitrate [Vit. B1], Folic Acid [Vit. B9], Chromium Chloride, Biotin [Vit. B7], Sodium Selenite, Sodium Molybdate, And Vitamin B12).

Fortification often compensates for processing losses.