Birthday Bash

Why Does This Score Highly Processed?

In our analysis, Birthday Bash scores Highly Processed. That classification is shaped by ingredients commonly associated with ultra-processed foods:

• Processed Dairy Ingredients (Protein Blend (Soy Protein Crisps* (Soy Protein Isolate*, Tapioca Starch), Peanuts, Whey Protein)): Isolated proteins and modified ingredients indicate UPF.
• Sugar Alcohols (Maltitol): Modified sweeteners common in diet UPF products.
• Emulsifiers (Vegetable Glycerin): Industrial emulsifiers indicate UPF.
• Natural Flavors (Natural Flavor): Despite being natural, these are highly processed extracts.

Within Snack & Energy Bars, this product is more processed than about 23% of the 8,001 products we've analyzed.

Processing classification reflects ingredient and additive analysis, not a judgment of any product's safety, quality, or healthfulness.

What These Ingredients Tell Us

We group Birthday Bash's ingredients into ingredient categories and note how each relates to food processing. The notes below describe the category, not this specific product's formulation.

Vegetable OilsProcessing indicator

In this product: Palm Oil.

Natural oils are minimally processed, hydrogenated oils indicate UPF.

Sugars & Natural SweetenersProcessing indicator

In this product: White Chocolate Coating (Sugar, Palm Kernel Oil, Milk, Palm Oil [Caret], Soy Lecithin, Vanilla).

Natural sugars acceptable in moderation, excessive amounts indicate UPF.

Salt & SodiumProcessing indicator

In this product: Sea Salt.

Basic preservative, but high amounts indicate processing.