Whole Grain Cereal, Cinnamon Crunch

Why Does This Score Ultra-Processed?

In our analysis, Whole Grain Cereal, Cinnamon Crunch scores Ultra-Processed. That classification is shaped by ingredients commonly associated with ultra-processed foods:

• Corn-Based Sweeteners (Corn Syrup): HFCS is a hallmark of ultra-processed foods.
• Plant Proteins (Pea Protein): Isolated proteins require extensive industrial processing.
• Processed Dairy Ingredients (Oat Protein Concentrate): Isolated proteins and modified ingredients indicate UPF.

Within Breakfast Cereal, this product is more processed than about 77% of the 9,419 products we've analyzed.

Processing classification reflects ingredient and additive analysis, not a judgment of any product's safety, quality, or healthfulness.

What These Ingredients Tell Us

We group Whole Grain Cereal, Cinnamon Crunch's ingredients into ingredient categories and note how each relates to food processing. The notes below describe the category, not this specific product's formulation.

Sugars & Natural SweetenersProcessing indicator

In this product: Sugar, Brown Sugar, Wildflower Honey.

Natural sugars acceptable in moderation, excessive amounts indicate UPF.

Vegetable OilsProcessing indicator

In this product: Canola And/Or Sunflower Oil.

Natural oils are minimally processed, hydrogenated oils indicate UPF.

Salt & SodiumProcessing indicator

In this product: Salt.

Basic preservative, but high amounts indicate processing.

MineralsProcessing indicator

In this product: Natural Flavor. Bht Added To Packaging Material To Preserve Product Freshness. Vitamins And Minerals: Reduced Iron, Zinc Oxide (Source Of Zinc).

Added minerals often compensate for processing.

Synthetic VitaminsProcessing indicator

In this product: Niacinamide, Vitamin A Palmitate, Vitamin B6, Riboflavin, and 4 more.

Fortification often compensates for processing losses.